These siblings have grown up in front of our eyes thanks to their wildly successful YouTube channel which has racked up over 2 million subscribers. In fact, the highest-paid YouTube influencer of the past two years was an eight-year-old who earned $26 million last year. The authors looked at the most popular videos for five leading kid influencers, channels named Ryan's World, Sandarooo Kids, Engineering Family, Daily Bumps and YouTube Family. This 6-year-old fashionista is giving us all kinds of Insta-envy with her amazing outfits and perfectly-posed pics. There’s never been a better time to take note of what these kidfluencers are saying than right now, in these final days leading up to the holidays. Take note! Of those, they showed food or … This six-year-old’s YouTube channel releases new toy reviews and has over 25 billion views on his channel. According to a report from PricewaterhouseCoopers LLP, the under-13 digital media market is showing a 25 percent year-on-year growth rate. Grow your channel, connect with creators, work with an award winning studio and partner with top brands. Her account is handled by her parents, who run a vintage clothing store in Tokyo, Japan. “Parents may not realize that kid influencers are often paid by food companies to promote unhealthy food and beverages in their videos. Whether you are just getting started with influencer marketing or already have your program in place, this guide gives you the tools to get the return on investment your C-level will love. He loves playing Minecraft, Roblox, and “Plants vs. Zombies: Garden Warfare” on his primary YouTube channel. In the past, they have collaborated with Puma to design a special line of shoes. On his travels, he is always armed with a FujiInstax210. California brothers, Gabriel (11) and Garrett (9) love to introduce their audience to … … Nearly 1 in 3 promoted a fast-food chain. More than 90 percent of the products shown are unhealthy branded food, drinks, says study Their Instagram and YouTube feeds are full of fearless antics and playful banter. YouTube's Kid Influencers Promoting Junk Food As Companies Turn To Social Media: Study. Since 2017, Pocket.watch, a media company for children, has been handling the marketing and merchandising for Ryan’s YouTube channels. If you want to reach out to kids and their parents, here are some kid influencers that your brand should work with. (212) 655-9879, Tagged: kid bloggers, kid influencers, Gen Z, Gen Alpha, holiday, 9 Magnetic Kid Influencers We Can't Get Enough Of, SELLING TOYS, CLOTHES AND FUN WITH KID INFLUENCERS, How to Audit Your Influencer Marketing Agency, How to Reuse and Repurpose Influencer Content, Pinterest x Influencer Marketing: Expanding Your Strategy into the Happiest Corner of the Web, How to Market Your Way Through a Global Crisis, 9 Questions to Answer BEFORE Launching an Influencer Marketing Campaign, The Ins and Outs of Using Influencer Marketing to Boost SEO (and Vice Versa), How to Set Goals (Real Ones) for Your Influencer Marketing Campaigns, 14 GEN Z INFLUENCERS WHO HAVE MAD SWAY AROUND THE WORLD. But, he has also branched outside of this niche before, collaborating with other young influencers to design clothes for a special collection at Target called “Art Class”. Since then, she has excelled at acting, dancing, and modeling. 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